Board Infinity Case Study

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Board Infinity

Building a voice in career education.

A focused PR programme bringing a career-learning platform into education, start-up and national media conversations.

Illustration of digital learning and career development
Illustrative image from Clarity’s case-study archive.
70+Media coverages reported
8 monthsJanuary to August 2021
3 formatsThought leadership, industry stories and video interviews

01 / The challenge

Recognition beyond the platform

Board Infinity connected students and jobseekers with career coaches, learning programmes and opportunities. As an early-stage education technology business, it needed greater recognition for its expertise and a broader public presence.

02 / Our approach

Make specialist knowledge relevant

We developed thought-leadership articles, industry stories and video interviews, placing the brand’s perspective within education and start-up coverage.

ExpertiseThought-leadership articles
ContextRelevant industry stories
ConversationVideo interviews

03 / Documented outcomes

Consistent visibility across relevant media

The original case study reports more than 70 media coverages between January and August 2021. Its client testimonial identifies coverage in The Hindu, The Economic Times and Hindu BusinessLine.

Historical campaign results reported in Clarity’s original case study. Coverage totals do not measure student enrolments or investment.

Read the original case study (PDF) ↗

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